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Displays Tenneco Monroe Strut With struts taking over a large part of the automotive "ride" category from shocks, Tenneco Automotive wanted to inform and educate the consumer about the danger of driving on worn struts, and about excessive tire wear experienced from worn struts. Chicago Show worked with Tenneco Automotive to develop an interactive display that allows the consumer to interact with the display and feel the difference between a new strut and a worn strut. This display also visually presents the excessive tire tread wear associated with worn struts. The large copy and graphic areas help attract consumers to the display, and the ability to change the graphics out allows the retailer to promote product and seasonal specials, as well as keep the displays looking fresh and viable for many years of use. >>E-mail your questions >> Return to Displays |
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