What does corrugated mean?
Corrugated refers to a material structure made with a fluted layer positioned between liner layers. In retail displays, this construction can support lightweight, printable structures for branded merchandising. The final design depends on the display format, products being presented, retail environment, and required handling or fulfillment approach.
What is the difference between cardboard and corrugated cardboard?
Cardboard generally describes a single, flat paper-based sheet, while corrugated cardboard uses a fluted interior layer between liner sheets. Corrugated construction is commonly selected for display structures because it can provide useful stiffness while remaining suitable for printed graphics, modular configurations, and retail program fulfillment.
What is the purpose of a display shipper?
A display shipper is designed to combine product transport and presentation at the point of sale. It can arrive ready for placement in a retail environment, helping reduce handling between delivery and merchandising. The appropriate format depends on the product, display location, branding requirements, and fulfillment plan.
Can custom corrugated retail displays include branded graphics?
Yes. The product information includes custom branded graphics, branded panels, and graphic integration across counter, floor-standing, wall-mounted, tower, and other display formats. Graphics can support product education, accessory showcasing, tire merchandising, sampling, impulse purchase, and point-of-sale brand presentation.
What display formats are available?
Available formats include counter-mounted and countertop merchandisers, floor-standing towers, rolling or mobile displays, wall-mounted units, checkout and front-end racks, interactive demo units, branded furniture and fixtures, and showroom accessory displays. Format selection should reflect the installation location, product presentation, and retail environment.
Can displays support multi-location retail or dealer programs?
Yes. Chicago Show supports dealer network merchandising programs, multi-location rollouts, kitting, pack-out, fulfillment, recurring reorders, and refreshes. Program support can cover different display sizes, quantities, retail environments, and rollout waves while maintaining continuity across the program.
What support is available from concept through delivery?
Chicago Show provides end-to-end display program management, including concept support, planning, in-house engineering, materials specification, production management, fulfillment, quality oversight, and delivery. Clients receive a single point of contact, with units checked against specifications before shipping and ongoing support available for reorders or refreshes.